Marketing your home
This is the stage of the process that most people are familiar with from shows like House Hunters on HGTV. Photos, advertisements, yard signs, and other marketing will entice buyers into the home to see it. You will allow potential buyers to come through your home, or “show” it, to see if they like it enough to make an offer.
You’ll want to keep your home tidy for these showings to make the best impressions. You may want to “stage” your home, which is a term we use to describe the process of decorating your home with furniture and accents in a way that maximizes its appeal to buyers. Staging can be done yourself or with the help of a professional. Your realtor will have suggestions about whether or not to stage your home and contacts for a stager if necessary.
Showings can occur most any time of day or night, and you may even have a longer showing called an “open house” where your home is held open continuously for showings for a block of time; usually a weekend afternoon. You have control over when these showings occur.